How to Plan a Commercial Window Film Project Before Production Starts
A successful commercial window film project begins with the glass, the visual goal, and the conditions around the installation. Define privacy, branding, visibility, lighting, measurements, and timing before the artwork enters production. Start with what the glass needs to accomplish. A commercial window film project can support privacy, branding, promotion, solar control, wayfinding, or a […]
UNIQLO Heattech NYC Flagship Window Film Activation
Case Study / Retail Window Film Activation UNIQLO Heattech NYC Flagship Window Film Activation For UNIQLO’s Heattech campaign, three New York City flagship stores were transformed into immersive retail environments using color, glass, optical film, and site-specific spatial graphics. Lux Graphic Imaging was credited as part of the Lumisty and color film production team for […]